Executive-in-residence named for MTSU Business College


MURFREESBORO – Bringing a wealth of sales, management and training experience with him, John Boyens has been named executive-in-residence in the Jennings A. Jones College of Business at Middle Tennessee State University, according to a release from the university.

Boyens is co-founder and president of the Boyens Group, a Nashville-based sales and management training and consulting firm. His designation is effective immediately and will continue through the 2015-2016 academic year, said David Urban, dean of the Jones College.

“John Boyens is a world-class sales productivity expert, business strategist and entrepreneur,” Urban said in the release. “He is in high demand as a speaker, facilitator, business consultant and coach. His concepts and methods lead to significant tangible results. He will provide our students with many important practical lessons about business success.”

Before co-founding the Boyens Group, Boyens spent 22 years in corporate America as a senior executive for several Fortune 1000 companies. He led national sales, service and marketing organizations to consistently increase sales productivity, improve market share, accelerate revenue performance and deliver bottom-line profit results.

Boyens’ role at MTSU as executive-in-residence is to provide professional development presentations, curriculum advice and other input to enhance the educational programs in the Jones College. During the 2014-2015 academic year, Boyens has delivered several customized seminars to graduate business students in the Jones College that received excellent reviews, Urban said.

“I am honored to be associated with the Jones College of Business at MTSU,” Boyens said in the release. “The fact that over 18,000 of the 21,000-plus living alumni live and work in the Middle Tennessee area is a testament to the impact the Jones College of Business has had on the community and the area. They are truly preparing tomorrow’s business leaders today.”

Under Boyens’ direction, the Boyens Group has specialized in custom-designing all of its training, consulting, or coaching programs based upon the unique needs of its customers, the markets that they serve and their budgets, the release stated. He has addressed thousands of business and franchise executives as well as sales and marketing specialists.

Boyens has also interviewed and coached more than 30,000 salespeople, sales leaders and business executives from a variety of industries worldwide, the release stated. He has translated this experience into two books: “Real World Sales Strategies that Work” and “Creating a Productive Selling Zone.” He has also created 15 audio CDs, including “Techniques of World Class Sellers,” “Proven Prospecting Techniques” and “Outsmart Your Competition.”

Boyens is a graduate of North Central College in Illinois and is an active member of the National Speakers Association, the American Society for Training and Development, the International Speakers Network and Sales and Marketing Executives International.


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