As we are nearing the conclusion of our consulting agreement with you I want to let you know how pleased you been with your services. The whole process from start to finish was handled professionally, efficiently, on time and on budget.
The JetRight story is a great one but getting the messaging down right and tailored effectively to each audience is an art that you have clearly helped us improve on. The difference between before your involvement in coaching our sales team and after is quite material and easy to notice. Our messaging is crisper, the sales team is better aligned, our internal communication has improved significantly, and most, if not all of that, as a result of your involvement.
It is been a pleasure working with you, and I look forward to future game engagements with the Boyens Group!
I wanted to give you an update on the big account we discussed at your Business Owner Bootcamp. I used a lot of the great advice you gave me (along with specific verbiage), reviewed cost/price versus value as well as their return on investment with the Cookie Advantage program. He obviously saw the value because he agreed to continue to use us going forward. Thank you so much for all of your help!
I wanted to take a moment to thank you for your presentation to our franchisees, their outside sales staff and our corporate employees this past August during our annual FASTSIGNS Outside Sales Summit in Frisco, Texas.
We are proud to say that our 2013 Outside Sales Summit was a tremendous success. A significant contributing factor to that success was the outstanding content of our seminars and general sessions that you facilitated. I want to thank you, again, for being such an integral part of our successful Outside Sales Summit.
Our attendees benefited from your general session presentations on Proven Prospecting Techniques and the Secrets to Acquiring New Customers as well as your breakout session on Managing the Outside Sales Professional. Our Outside Sales Summitt attendee demographics include a variety of backgrounds, experience, knowledge, and level of responsibility. All attendees were able to walk away with solid information and insight to help enhance their current sales strategies. We were so pleased to receive feedback indicating a majority felt they benefited from several of your presentations.
We appreciate the outstanding job you did for us, and look forward to your future FASTSIGNS engagements that we have already booked!
Rutherford and Cannon Counties
I wanted to express my appreciation and that of the United Way staff for the excellent sales training seminar you provided over our day and a half session. It was obvious you had studied the material sent as what you shared was very much on target with what United Way is working to accomplish.
There are many challenges facing fundraising today. It was most informative to go through a number of scenarios, looking at why people donate and what competition we are encountering. We have been very proactive on social media. The portion on how to better utilize LinkedIn to widen our circles of contacts challenged us all to do more.
We all benefited from the exercise on documenting how we spend our time and then identifying which activities we could start, stop and continue. The tips and strategies on how to leverage relationships and engage with volunteers, understanding how to effectively work with gatekeepers and utilize referrals, and listening more than you talk when attempting to influence perspective investors will be tools well used by our staff as we move forward.
We certainly now have a jump start on 2017 and look forward to an even more successful year as we put into practice what we learned. Thank you for such an informative presentation.
Middle Tennessee State University (MTSU)
Jones College of Business
I wanted to thank you for your advice to my Professional Development class at the Jones College of Business at Middle TN State University. My improved LinkedIn profile attracted the attention of a recruiter from a top healthcare corporation, and I will be starting a new job there within the next few weeks! This is a wonderful career opportunity for me. Again, I truly appreciate the helpful tips you provided my class, as well as the feedback and encouragement.
On behalf of Nussbaum Transportation, I want to sincerely thank you for the sales training that you recently provided our sales team. I had first heard you perform sales training at the Transportation Marketing and Sales Association Conference a few years back and was impressed with your delivery, the content of your sales training and your training on sales performance. When we made a decision to bring someone in house to perform sales training, there was no question on who we wanted to invite.
Once again, your delivery was outstanding. You challenged them to think about prospecting in a different way and gave them tools to enhance their success. Our people were immediately able to apply them, our sales energy is back, and growth is now on track.
With over seventy years of operation, our company has been involved with various sales training programs, but without a doubt, yours is the best! We look forward to a continued working relationship with the Boyens Group in years to come.
I had the pleasure of working with John and the Boyens Group for over 2 years. I brought John in to work with my sales team, a group of seasoned executives across every market of healthcare. John brought us multiple new concepts and workshops, some tailored to buying behaviors, negotiations and complex solution selling. Even my most senior sales executives learned valuable applications that we leverage every day in the “real world”. By far, my team continued to give feedback that John’s programs were the best they had experienced. And many of them continue to refer to John’s outlines, sample templates and other sales tools on a weekly basis.
John’s practical and real application to the daily sales process can be put to use immediately. He is able to focus on Practical Labs that generate New Business sales and retention of a customer base. And, the context is applicable to all markets, no matter where your sales team is focused. John partnered with us from the beginning to create meaningful content tailored to our needs and desires, while taking the work off of us.
The time he spent with my team was always enjoyable. John makes it fun! He’s articulate and knowledgeable and a great speaker. He is credible since he comes with years of experience in sales himself – invaluable when you are training and working with senior level sales executives. He gives relevant examples that helps make the learning and application easier.
I would recommend John and the Boyens Group to any sales leader who is looking for practical application that pays off almost immediately. Whether it’s one on one coaching or workshops, John will drive significant results with your teams.
Epiphany Creative Services (ECS)
I want to thank you for taking the time to work with a very small company such as ours. In your mix of powerful players, it’s not often a professional will consider investing in a young business. When we came to you, we were seeking to understand how better to sell in our services and offerings. After four sessions with you we learned much, much more.
It’s almost embarrassing to state what we did not know that we came to realize during our tenure with you. When an entrepreneur starts a business, or when a citizen hangs up their shingle, many times they have no idea how much they actually don’t know. In truth, more often than not, there is no real thought out strategy or game plan prior to opening their doors.
Through our brief times together, we tightened up our One Sheet, discovered an updated and appropriate proposal format, learned about selling cycles and the success formula, (which was invaluable to say the least,) began to finally craft a theme and strategy for when we do have the opportunity to present to prospects, and, learned to acquire and leverage measureables in addition to requesting feedback at all levels of interaction.
All of these new wonders are being carefully and routinely now shared with the entire team. It has truly energized them to know Epiphany is not just floundering or hovering in the business space, but a company with a real and actual road map with viable goals and objectives in addition to a much clearer message.
What a pleasure it was to have you speak at this year’s Budget Blinds’ National Convention. I had so many complimentary comments about your program and the insights everyone gained as a result of your program. You did a great job in providing answers to many questions and offered a lot of new insights and ways to think about management and the way to run your business. The examples you presented proved to be very valuable. Your presentation was powerful, on track, needed, required and well worth it.
I was impressed with your extensive preparation and the time you obviously invested in understanding our organization and the unique characteristics of our needs. I am very excited to have contracted with you and The Boyens Group to participate in our upcoming Sales and Marketing Seminars that will take place all around North America as well as next year’s National Convention.
I look forward to our continued relationship. Thank you again for a job well done!
What a pleasure it was to have you speak at the Closet Tailors Regional Workshops.
I had so many positive comments about your program and the insights everyone gained as a result of your program. You did a great job in providing answers to many questions and offered a lot of new insights and ways to think about sales and marketing. Your presentation “Proven Prospecting/ Pipeline Development Techniques” was very powerful and will help our new business owners stay focused on lead generation and sales.
I was impressed with your extensive preparation and the time you obviously invested in understanding our organization and the unique characteristics of our needs.
I am very excited to have contracted with you and The Boyens Group to participate in our upcoming Sales and Marketing Seminars that will take place all around North America for Closet Tailors.
I look forward to our continued relationship. Thank you again for a job well done!
Cartridge World North America
It is with sincere pleasure and privilege that I thank you for your participation at our convention in Nashville. Our franchise network of 675 stores has and will benefit from your insight, industry knowledge, and inspiration. Your workshops were incredibly well attended and the feedback we received from our franchise community has been phenomenal. I thank you for contributing to the best convention we have ever had as a company.
As a developing organization, our system could not have enjoyed your valuable marketing and business development tools at a better time. As we continue to invest in the support systems for our network, your clear understanding of our business model was refreshing. I am so pleased you were able to help our franchise as you have helped so many other franchise systems before us.
We look forward to continuing our association with the Boyens Group, as well as enjoying your pleasant company as you take your valuable lessons to the next level: that of visiting many of our regional Master Franchisees and their constituencies. I know that as our system adopts many of the best practices you laid out in your seminars, books, and DVD’s, our company will only continue to succeed. It is my pleasure to offer you this letter of recommendation for your services to all who seek similar growth and development in their organizations.
Engaging John Boyens to participate in our annual franchise conference provided our organization a new level of focus and training on productive selling – both as a priority and technique. John went beyond the call of duty in getting to know me, getting to know our business, preparing for weeks in advance, and taking the time to sit in on other early sessions of our conference, all with a view toward maximizing the impact he could have for us.
In a business as relationship sales-driven as ours, John has given our company a valuable tool kit and mindset to put into practice, and we are the better for it. In our post-conference survey, over 93% of our franchise owners agreed or strongly agreed that John provided suggestions and tools they will use to further their success in selling. At the franchisor level, we are grateful to have begun working with someone of John’s expertise and character, and we recommend him highly. His focus, energy, experience, and relationship skills offer much to franchise systems of all sizes in improving their business.
Stewart Transportation Solutions
Thank you for speaking at our company retreat. The truth is you had us on your interview. We told you what we needed; you listened, designed a customized presentation, and the result was you delivered a dynamic program. Our team was very impressed with how well you understood our business and how you could relate to our everyday issues. I was particularly impressed with how you didn’t refer to STS in the in the third person but instead spoke to us as “we have to … and it is our responsibility … etc.” It made us all feel you were on our team giving us the advice we needed. You did your research and it showed! Let us know if you ever need a reference.
Each session was well designed and prepared to effectively deal with key issues our sales team were experiencing, and provided learning’s to help drive a very successful year for OHL. While our Business Development team rated all of your sessions very favorably, the most recent sessions on Key Account Penetration seem to be the best received. We will use the valuable training to drive a successful 2012.
You have been a key part of our training for the past two years and we look forward to future sessions.
I am extremely pleased to provide you with this letter of recommendation.
LEVEL5 has used John Boyens on multiple occasions to train our sales team and to supply sales and management consulting. Each time the Boyens Group has worked with us we have been very pleased with the quality of the service John and his company have rendered. We believe we have received “real” value.
Every assignment has been very effectively customized to LEVEL5s specific needs and business model. The last sales training assignment (Sell Bigger Deals Faster!) was well designed and prepared to deal with key issues our sales team was experiencing, and provided very practical and useful tools for our sales professionals. With the help of John Boyens’ training and tools, LEVEL5 is looking forward to a very successful 2013.
We sincerely appreciate the good work the Boyens Group has provided to LEVEL 5 in the past and look forward to working with John and his team in the future.
Operation Stand Down Nashville (OSDN)
I would like to take this opportunity to thank you for the outstanding training programs you have developed and taught to our staff and clients recently at Operation Stand Down Nashville, Inc. (OSDN). You have helped make a difference in many lives.
Centered on the ‘Golden Rule’, your classes on Customer Service engaged everyone and made us think about the real benefits of working with each other and our clients as we would like to be treated. Your focus on finding the ‘Wow’ in Customer Service has helped our staff get to know each other better which in turn has translated to better success providing services to veterans.
Your Employment Readiness classes helped our clients prepare for ‘real world’ situations as they get ready to find meaningful employment. Your training also helped them realize the process is not as daunting as they had imagined – you gave them hope. Each person I talked with has had only praise for your training sessions. Everyone appreciates the personal touch, common sense approach and passion you bring to each session as a professional trainer.
You have been a key part of our training. We look forward to future sessions.
Firestone Industrial Products
Firestone Industrial Products wants to thank you for your excellent sales training programs completed in 2011 and 2012.
You took the time to listen to our needs from the Sales Leaders and then develop the materials. The resulting sessions were well designed and prepared us to effectively deal with key issues our sales team identified as opportunities. Our Sales Leaders had positive comments on the programs. The feedback both in 2011 & 2012 were very high (around 4.5) on a scale of 5. Specific tools, process, or concepts rating very high were Stand FIRM, Objection Response Library, and Get before you Give, all well received.
We look forward to the opportunity to continue efforts in future sessions.
T.W. Frierson Contractor, Inc.
On behalf of T.W. Frierson Contractor, I wanted to express our gratitude for the training, tools, and coaching you provided our Sales and Business Development Team. Through your “Creating a Productive Selling Zone” series of workshops we received a wonderful set of tools to learn, develop, and implement as we plan for goals targeting growth in all aspects of our construction company.
We need to increase viable opportunities to turn into projects. We recognized that while we may know how to build relationships through successful construction projects and happy owners, no one in our company had formal sales and business development training. When we reached out to you, it was immediately obvious we could work together. You took the time to learn our business, our construction language, spent time with our team individually, and with me personally to develop a customized program for T.W. Frierson.
We appreciate the attention to detail and care you provided T.W. Frierson. It is up to us to put these great tools to work. We now have the structure and tools that we needed to develop and learn in order to reach our growth targets. I would recommend without hesitation you and the Boyens Group to anyone on any level as a friend and business partner.
The purpose of this letter is to thank you for the quality work you’ve done at nTelagent over the past six months. I believe that you’ve really helped lay the foundation for our future success.
More specifically, I appreciate your assistance on the following items:
- Your professional assessment of our sales and client services team members and your work with me to put the most effective organizational structure in place for 2013
- Creating a sound sales management process that is repeatable and scalable… as you like to say the science of selling
- Establishing goals, processes, and activity levels to create a culture of accountability
- Developing and implementing a sales compensation plan for 2013 to reward the type of behavior and deliver the results we need
- Custom-designing and facilitating several sales training seminars with easy-to-use templates and scripts
- Providing 1-on-1 coaching with the sales and client services team
Similar to my experience with you at Data Advantage, I believe that you are an expert in developing and implementing a disciplined approach to sales management to increase productivity, and I am happy to recommend your services in the future.
Southeast Business Forums
I want to take this opportunity to thank you for your presentation to our members and their guests today at our “All Chapters” meeting.
The reaction I’ve received from our members has been phenomenal. My friend, you hit a “home run.” As we tell our members, “You can’t introduce someone to a client unless you know they will make you look good.” Well, today you made me look good.
I looked around the room and I don’t think that your audience could keep up with their note taking. One of the comments I received was, “Almost all of the people here were in sales but it was clear that John provided them with very solid ‘take-aways’ that will be used to help them increase business.”
Again, thank you for your participation with our organization. Please don’t hesitate to let me know what I can do for you in the future.
Thank you for your wonderful speech at the NAID 2013 Annual Conference and Expo. Both during and after the event, we received an overwhelming number of compliments on the quality of your presentation style as well as the insightfulness of your message.
Having been at this now for almost 20 years, I am happy to say your presentation was a shining example of what those with my job look for in a featured speaker. Your care in preparing a message that was finely tuned to our members’ circumstance was obvious and it paid off handsomely.
Of course, mostly I would like to thank you for making me and the conference planning committee look so good.
All the best until our paths cross again, which I hope is not in the too distant future.
I’d like to thank you for the outstanding presentation you delivered during NDCs 2013 Distributors Conference on June 11th, 2013 in Nashville. I am delighted to inform you that your presentation received the highest score (3.89 on a 4 point scale) of any presenter during the entire conference!
If the job of a speaker is to make the conference planning committee look good you did an incredible job! I was especially appreciative of the pre-work that you did preparing for your presentation. By talking with selective distributors you were able to tailor your presentation to their unique needs and even more impressively speak their language as if you’ve been in the industry for ten years! Selected post-conference feedback included:
- Great knowledge and relevant to our business
- John provided actionable strategies that are easy to implement
- Effective communicator with specific information… / would hire him as a consultant
- Very helpful information… very useable tools
- I’m looking forward to working together once again in the very near future.
In closing, I would have no hesitation recommending you as a speaker or workshop leader for any organization that is trying to drive sales productivity, improve management/leadership effectiveness, or better leverage their strategic direction.
Many thanks for taking the time to come share some great lessons, best practices, and tools for our Leaders in Task Force Wings! I know that the whole group very much appreciated this unique professional development opportunity. John, your engagement with the team was “spot on” and you did an incredible job using our “lingo” and communicating our last mission of inactivation. Apologies for the long drive to Fort Campbell; but I know your coaching was taken to heart. I, personally, will reinforce the GAP Analysis during my coaching/counseling sessions with my direct reports. Thank you for everything!
Stewart Transportation Solutions
Before 2013 gets away from us, I wanted to thank you for yet another engaging, informative, and delightful presentation you gave to our team at the Stewart Transportation Solutions Annual Retreat. I’ve heard nothing but rave reviews from everyone and I cannot thank you enough for hitting it out of the ballpark once again!
You know how much we value “listening” in our culture. From start-to-finish you have an incredible ability to listen to the ideas we want to discuss at our retreat and then finding a way to weave them throughout your presentation to create a unique, personalized session that wows us every time! We are still marveling at how you stood for four hours and never missed a beat!
But, we knew after you presented to our team in 2011 on the power of “Customer Service Excellence” and “Celebrating Our Competitive Advantage” that the team would be very interested in taking the success of those presentations further. You did just that with “Driving Customer Service Excellence – the Power of Influencing” and “Selling Bigger Deals Faster.” The team is poised to take your “5% Challenge” in 2014 and it is going to be a very exciting, rewarding year for our company!
Please let me know if there is ever an opportunity for me to personally evangelize on behalf of the Boyens Group! We consider you a valuable partner in contributing to our employee’s personal and professional growth and now, of course, view you as a friend as well.
Our FASTSIGNS International Convention was a great success. A significant contributing factor to that success was the outstanding content of our seminars and general sessions. I want to thank you again for being part of our successful convention. Our attendees benefited from your general session on “Managing Your Outside Sales Professional” and breakout session on “Effective Communication and Managing Change.” We appreciate the outstanding job you did for us.
Nashville Entrepreneur Center
On behalf of the Nashville Entrepreneur Center, thank you for speaking at our montly Buildlt! Workshop in February. These workshops aimed towards young entrepreneurs are a staple of the Nashville community.
Your ability to lead people to better understand, create, and build is what makes the EC and our city such an amazing place. Your willingness to give back to our non-profit creates a unique value proposition for the hundreds of community members we help each year.
An EC member, Chad Hazlehurst, pointed out to you in saying:
”As a young salesman, I am struggling mostly with prospecting which was the meaning for my question. Your quick list of how/who to prospect is a great starting point for me. I know that in order to be a great salesman I need to prospect everyday!”
Thank you for your time, and we look forward to what the partnership between The Boyens Group and the Nashville Entrepreneur Center will hold in the future!
The Butler North America Sales Meeting was a great success. A significant contributing factor to that success was the outstanding content of our seminars and general sessions. I want to thank you again for being part of our successful meeting. Our attendees benefitted from your breakout session on “Changing the Conversation from the Building Budget to the Total Building Operations Cost”
We appreciate the outstanding job you did for us. Thank you!
Electronic Funds Source (EFS)
I’m reaching out to thank you for the Sales Training Program you facilitated for my team. The 9 month program you put together was very invigorating and truly gave my team some very good strategic insight into the solution selling process. I don’t believe it was a coincidence that the training you provided helped my team achieve its sales objective for 2013 either.
You should also be aware that even though a number of the team members that went through the training have moved on to other opportunities, the program has also made a lasting impression on me that has allowed me to instill a strategic selling approach into the new team members and as a result we are ahead of plan a quarter into 2014 as well.
I really appreciated the calibration meetings we had prior to each training session to make sure that we crafted the training towards skills that would be the most relevant towards making my team highly effective and productive. You taking the time to understand our business prior to doing the training was a very vital component to the success of the program.
Again, thank you for sharing your sales insight with my team. Your intellect and quick wit made the sessions both enjoyable and informative. If there is anything I can do for you in the future, please let me know. In the meanwhile, here’s wishing you continued success.
SERVPRO of Belle Meade
On behalf of SERVPRO of Belle Meade we want to thank you for helping us surpass our annual volume/sales goal this year. This has been our biggest sales year to date since we purchased the business in 2006. Through the workshops we have attended as well as the individual coaching sessions you conducted we have continued to achieve new levels of growth in the Nashville market.
Members of our team have attended various workshops throughout the years and I have been able to witness their capacity increase and the benefit that has provided to our company. One of our main goals is to train and retain the very best team members we can and I believe that your guidance, both one-on-one as well as through the various workshops, has helped us to build a great team.
Thank you for being a great help and a good friend to SERVPRO of Belle Meade!
On behalf of everyone at Dome Construction Corporation who participated in your Sales Training, I want to thank you for the great job!
At Dome we do not have dedicated sales people, therefore we rely on our operations team to help bring in work. You did a great job of providing our people with the tools they need to become more comfortable in selling. Overcoming fears and feeling comfortable is key to taking on the challenge of selling. The time you took up front to understand our business was incredibly helpful. This enabled you to customize the training specifically to our needs by keeping content that was both relevant and engaging. With your guidance, we have successfully simplified our message and made it more targeted to our clients.
We are already seeing the results of training through increased energy and focus. Thank you for having a significant impact to our business development environment, we could not have done it without you.
I want to thank you, once again, for facilitating two impactful sales productivity workshops on behalf of my sales teams in Hoboken, New Jersey and Newtown Square, Pennsylvania a few months ago. Your facilitation style is very entertaining and the sales concepts/processes you introduced were easy to learn and implement. My team came away energized, excited, and armed with a new set of tools they put into action right away. I’m already seeing a positive payback on my investment!
As you know this is the third time I’ve brought you in to help my sales, service, or account management teams and I’m constantly blown away by your preparation, your energy, and your ability to learn new industries so you can speak our language and understand our challenges. Well done as usual!
Feel free to share my letter with anyone that’s considering engaging the Boyens Group®. I’m one of your biggest supporters!
I have the greatest excuse for why it’s taken me so long to formally thank you, on behalf of the Riley Construction team, for the training on Creating a Productive Selling Zone!!! Your training was so effective we have been absolutely swamped ever since, in responding to requests for our services!!
Personally, I have 30 years experience in technical sales and have received formal sales training from some of the best coaches; yet I find the Boyens Unique Value Proposition (UVP) to be one of the best sales tools I’ve ever used in my career.
We are actively using the Boyens Group model in our strategic planning initiatives for every one of our pursuits. It has been very effective to structure key information about a potential client using the Boyens’ models which readily leads to defining a winning approach.
We are very grateful for your style of coaching which captivated everyone’s attention and the usefulness of the sales tools you provided us.
As a growing company, we have often found ourselves searching for “things that will take us to the next level.” In particular, we found that our sales force growth needed development resources to better support the group.
Your partnership helped us develop a tool to effectively pass on Permobil specific knowledge, increase the effectiveness of our selecting and on-boarding new staff, and increase the competency of our existing sales organization. In actuality, you led us through determining what we needed and this is taking us to the “next level.”
Your facilitating the rollout of our sales training program was well received by all attendees! We were particularly impressed by your thorough knowledge of our industry nuances and Permobil lingo. This gave you great credibility among the sales group. Your ability to learn about us so quickly proves that you are passionate about what you do, dedicated, and professional.
We look forward to a continued relationship with you.
As you know I took over my new position as Vice President of Sales at Datamyx in July 2014 and based on a quick assessment of the team, I knew that the best decision I could make early on was to invest in sales training. Given that you and I have worked together for over 15 years, it would have been easy for me to just run with what was familiar. However, I shopped around and looked at a few other sales training programs and with each I talked to, I kept coming back to my Boyens roots. After a few weeks of due diligence I made the obvious choice and decided that investing in the Boyens Group was the right move.
With that said, the company’s first ever formal sales training took place this past January. I can easily say that going into the training the sales team had no idea what they were in for. It quickly became obvious that they were in for a true sales makeover. Since our initial two-day training the team has not stopped talking about what they learned and we have already seen some great successes coming from the tools they were given. John, as always, you quickly adapted to our sales world and made the content relatable which in turn kept the team captivated. All in all, the training was a success and we are looking forward to continuing our relationship in order to help facilitate our continued growth.
Thank you again for your efforts and helping to make this journey as successful as it can be.
Presidio Technology Capital (PTC)
I want to thank you for facilitating the six management development sessions for my management team over the past 6 months. Not only did my team enjoy and respond positively to these sessions, I noticed them taking specific actions to implement many of the strategies in the days and weeks following each session – talk about an immediate impact!! Your facilitation style is very engaging and the leadership concepts/processes you introduced were easy to learn and implement. My team came away energized, excited and armed with a new set of tools they could put into action right away. I’m already seeing a positive payback on our investment!
As you know this is the third time I’ve brought you in to help my teams and I’m always impressed by your preparation, your energy, and your ability to learn new industries so you can speak our language and understand our challenges. Well done as usual!
Feel free to share my letter with anyone that’s considering engaging the Boyens Group®. I continue to be a fan and one of your biggest supporters!
Business & Legal Resources (BLR)
Last year I contacted you for the purpose of conducting a Sales Productivity workshop for BLR in our Old Saybrook, CT and Brentwood, TN offices. Our reps found you to be very helpful and engaging, which led to a wonderful learning experience for them. Your commitment to ensure our sales reps left with concepts and skills that would enable them to better serve our clients, as well as add to their professional careers, was fantastic.
Your ability, insight and intellect continue to help us navigate and achieve the best possible outcome. The experience that you bring, coupled with your passionate delivery, makes for such a memorable learning experience and helpful workshop. The best part is that your training was not a generic workshop – you applied your concepts and tools to our industry and made it very specific to BLR.
You and I have worked together for a number of years, and I plan on continuing that relationship with you and the Boyens Group. You will be glad to know that we just ended Q1, and we are up 15% over the same period for 2014, and I give you much credit for this.
If I can ever be of any assistance, as a reference or anything else to the Boyens Group, please let me know. Obviously, feel free to share my comments with any potential client or have them contact me directly for a reference.
I want to thank you for facilitating webinars and leading breakout sessions at our conventions for our franchisees. My team and I have heard nothing but positive feedback from your last session, “Moving Your Business to the Next Level,” that you presented at our national convention.
We will continue to use the Boyens Group® model in our post-training program for Tailored Living. I’m always impressed with your ability to understand our franchisees pain points and provide topics that speak our language and culture. I’m never disappointed with your work.
I appreciate your partnership and look forward to many successful years ahead together.
Nashville Association of Sales Professionals (NASP)
We want to THANK YOU for a fabulous presentation at our meeting on Friday!
With our group being a mix of new and senior sales representatives, it can be a challenge for a sales productivity expert to address all members of the audience.
You nailed it! You reiterated some basic sales techniques and approaches while providing valuable tips for the more experienced sales professionals.
Your knowledge of sales, buyer motivation, human behavior and negotiation is unsurpassed. I personally have seen over 100 sales trainers over my 25 years in sales and business. YOU are one of the best I have ever seen. As I told our membership prior to your presentation, “John gets it.” You understand the real world… not yesterday’s selling model but 2015s selling model.
I highly recommend you to any business who wants to increase sales and customer retention. When their team incorporates your selling approach daily, they will see a definite improvement to their bottom line.
Feel free to give my name and number to anyone requesting a reference.
And, again, we greatly appreciate your time and knowledge that you shared with our association.
I want to thank you for facilitating impactful sales productivity workshops for our branch managers in Canada. Your facilitation style is very entertaining and had a motivating effect on our people. The sales concepts/processes you introduced were not only easy to learn and implement but forced our managers to reflect on how to sell value, not a price.
A special thanks for letting me deliver your workshop content, in your presence, in French for our Québec managers. I received very positive feedback from all of them.
My team left the meeting with practical tools they can easily apply to grow our business. They are better equipped to sell Bridgestone premium products and charge customers appropriately for the premium service we provide.
Tennessee Baptist Convention
Deepest thanks for speaking to our team here at the Tennessee Baptist Convention. You definitely left a positive impression and a mountain of food for thought. It has been several weeks since your presentation and principles you shared are being fleshed out into tangible action items and pressed into our strategy of making Christ known by serving churches.
I admit, I was curious as to how you’d be able to adapt the principles you share with Fortune 500 companies to a geographically specific, non-profit like the TBC. You absolutely nailed it! You took the time to understand our organization, our mission and our “customer,” and customized timeless principles that certainly apply to our desire to serve people.
Another observation I have is seeing how the principles you shared easily transfer from one function to another. Our team members represent a broad range of disciplines from accounting, to communications, to front-line field personnel to collegiate ministers and there were takeaways for everyone.
I know that you have many other clients, but thanks for treating us as if we were your only clients. We felt like you were all-in with us and our mission, and I believe your influence will ripple through our organization as we engage our mission field with a renewed vigor and greater confidence.
We look forward to having you back!
Nashville Area Chamber of Commerce
You ROCK! I cannot thank you enough for the great job you did leading our Business Studio workshop. As you know our Business Studio program is a new program designed to help small business owners build and grow their companies. We’ve heard from these small business members time and time again that sales productivity/strategy is often one of the most challenging parts of growing a small business. Your workshop addressed many of those challenges and provided attendees with an actionable plan to implement these new sales strategies.
We’re continuing to receive great feedback on the program even weeks after the workshop. One particular attendee told me that she gained more valuable information in your workshop than a 6 part small business series she had recently completed. I’ve also heard from several sales professionals that they were able to easily relate to your style and the insight you provided was much more relevant to today’s market than many of the more “sales-y” trainings they’ve been to before. Our internal staff, as well as our regular Business Studio attendees, all agree your program was one of our best workshops yet. As you know, the class sold out which is the first time that has happened for a workshop in our Business Studio program so thank you for helping us achieve that milestone.
I would definitely recommend you/The Boyens Group to any organization in need of customized sales training. Not only did you provide in-depth, educational material but you were able to cater to our specific audience of small business owners. You did a fantastic job, thank you again for helping the Nashville Chamber and our members.
I just wanted to say how much I appreciated and enjoyed working with you this past year to help develop our commercial and residential sales force at Lee Company. Not only have you provided some much-needed sales productivity training for our front line staff, but you also made a significant impact in our sales leadership development.
I personally attended all three sessions, including those for our sales staff for Homes Services, Facility Services, and Construction. I witnessed with great excitement the level of engagement that our folks exhibited during these sessions. I attribute this to the relevant course content, your professional delivery and personal knowledge of the material covered, and your ability to entertain and engage the audience.
I’ve been responsible for sales at Lee Company for many years now. I have seen and hired several sales “trainers” in that time. None of the former programs we tried matched the level of positive feedback I received from our staff regarding your program. In addition, our sales leaders are keeping their folks energized by implementing some of the key principles in their regular sales meetings.
As a result, I am confident that our sales people will retain and utilize the skills you taught them and that our sales efficiency will continue to improve. For me, that means not only sales growth, but smarter growth!
North Highland Worldwide
Thank you so much for an outstanding sales training program. The three part series that we worked together to design and construct was well received by our consulting team. With our new sales goals at every level of the company that were rolled out earlier this year, it was important to design a program that reached all levels of the organization; from the senior consultants to the vice presidents.
I personally attended all three sessions. Each session building on the other was a good design and allowed the consultants to use their new or improved skills in between sessions. The dialogue and examples were excellent in each of the three sessions. This training has prepared our team for great outcomes in the future as they continue to penetrate new and existing clients.
Thanks again for your leadership and expertise in designing a sales program for the Nashville office of North Highland.
We were truly blessed to have you present at our Leadership Learning Series workshop! Your presentation was amazing and left everyone with tips and usable information.
I was personally engaged from the moment you began to talk. You have a way of making everyone in the room feel important. The information you offered for “Building Your Personal Brand” was on target and timely. I particularly loved that you sent documents to us to give to the attendees on “Your Unique Value Proposition”.
The evaluations for this session were excellent. I know that we benefited from your participation in our programs and that attendees who had never been to our workshops before will come back because of the value you offered.
I hope you have a wonderful summer and I look forward to opportunities to work with you again in the future!
On behalf of the HFMA Tennessee Chapter Spring Institute Conference leadership team, I want to thank you for the excellent presentation you made to our conference attendees. You did a very nice job of adapting your field tested traditional, as well as non-traditional, ‘sales training’ to a most needed discussion and sharing of communication strategy and presentation skills in the C-Suite healthcare arena.
Both classifications of attendees from the sales side of healthcare as well as those from the provider side found your observations and remarks to be on point. You gave everyone present insight to better listening skills which translates into better understanding and subsequently leads to delivering a better and more powerful message. This approach is wonderfully engaging for internal customers throughout the organization and equally effective at engaging and presenting solutions to external customers.
Your influencing concepts and negotiation strategies were very insightful. Understanding influencing styles and buying behaviors of one’s target audience were nicely explained and was very understandable. John you made the topic and material relevant, very interesting and yes entertaining to our audience as well. My only regret was that we didn’t give you a bigger segment of time on our schedule for all the terrific information you had to share with us.
Thanks again and job well done!
American Paper & Twine
I want to thank you for the excellent keynote address you gave at the American Paper & Twine Company annual sales meeting. We have received very positive feedback from our attendees.
In particular, I appreciate that you worked with us to tailor the content to our specific needs. Your presentation on the “6 Keys to Growing Your Book of Business” was the perfect fit for our audience. Each segment was designed in such a way that everyone walked away with something they could apply. Both our seasoned account managers, as well as our newer sales representatives, found the information valuable and thought provoking.
Your remarks exceeded our expectations in challenging attendees to think differently, in providing tangible tools and tactics to apply, and in energizing our team for the New Year!
It was truly pleasure working with you.
Our company, Permobil Inc., partnered with The Boyens Group to create coaching material for our sales organization used in both ongoing team development and onboarding. We utilized other organizations in the past with mixed results mostly negative. I always felt like the other companies presented general prepackaged material. In my 15 years working with our sales organization, The Boyens Group is the only company I have ever worked with that truly took the time to completely understand our sales culture and business. The material presented to our team was tailored to our company and relevant to our industry creating a successful outcome.
In fact, when John Boyens presented to our team he had such a complete understanding of our business that several of our staff thought he actually worked for Permobil. Since partnering with the Boyens Group, we have completed two live coaching sessions both of which were received extremely well by our sales and management team receiving the highest survey results possible.
I would highly recommend The Boyens Group to any company considering their services.
Now that we are concluding our consulting arrangement with you I want to let you know how pleased I am with the processes we have developed and the lessons we have learned.
While we have always had a good story to tell prospective clients, you helped us achieve a solid, logical format that all of our business development people can follow. We have simplified our pitch to prospective clients and made it more relevant to their specific needs. You have also helped our business development personnel set goals and success formulas which we can measure to determine if they are on track to achieving the results we both desire. You have also helped mentor and coach the person on our team that is going to be responsible for helping our business development personnel maintain their accountability for results.
I’m looking forward to watching our business grow through the lessons you have taught us.
On behalf of everyone at FASTSIGNS International, I would like to thank you for speaking at our 2015 Outside Sales Summit in Charlotte! The event was a huge success; due largely to your contribution. We appreciate your commitment to FASTSIGNS and for working to incorporate our culture and language, and to create a presentation that was sales driven and impactful.
This event is an invaluable opportunity for us to connect with our sales professionals and equip them with the tools needed for their success. Thank you for your presentation, influence and focus. We certainly appreciate your involvement.
Stanton Chase International
Thank you for your time, effort, and enthusiasm in making the Stanton Chase team’s Professional Development Series a great success. Your knowledge, engagement, and relatability were far superior to other previously attended training programs, and we achieved significant professional growth throughout the series.
A few months prior to the training, we had 3 new consultants join our team. We realized that developing and strengthening a cohesive selling strategy as a team would be imperative, and needed your expertise to navigate through this hurdle. As I have attended some of your speaking engagements over the years, I was confident you were the man for the job.
Throughout the five sessions, we were enlightened with new strategies and realizations that we could immediately implement. I was most impressed with your ability to make the content relatable to our industry, taking an interest in learning about executive search, and targeting subjects specific to our field.
Our learnings continue to shape our productivity, and are often the center of our sales strategy sessions. Thanks again for you equipping us with the knowledge and confidence to enhance our professional achievements. We look forward to working with you in the future as we continue to grow and develop.
The Futures Company
The Futures Company has enjoyed a long standing relationship with The Boyens Group. I have sent my entire sales team through your full day workshops, you have conducted webinars with my product development teams focused on crystalizing our value proposition as well as creation of credibility windows. In addition, you have spent time with my consulting organization and worked closely with my senior leadership team. John, the one on one coaching you provide select members of my sales team has been transformational. There is very little you have not done with my organization. So why do we work with The Boyens Group? It is because you deliver high quality training and coaching on a consistent basis, with impact, without fail. I have a fantastic success story to share with you.
In June you conducted two in-person sessions with my consulting team; one in New York and the other in Chapel Hill, North Carolina. The “Getting to Yes: Sales & Negotiations in the Consulting World” workshops were incredibly well received. The feedback has been very positive, in fact, the team is calling this the most “actionable training” they have experienced. The following example will put a smile on your face because it definitely provided a solid ROI on our investment with your firm. After the training in New York, a Vice President of Consulting used two techniques he learned in your seminar to close business; the first one was the “Stand Firm Action Plan” and the second technique was the “VALU” (Follow-Up) email. The Stand Firm Plan resulted in a smooth negotiation that allowed us to win a $186,000 consulting contract. We demonstrated value to the client without reducing our professional fees.
John, you have had a tremendous impact on our business. I am confident that The Boyens Group is committed to helping The Futures Company reach our next level of success. Thank you again; my team and I eagerly await the next Boyens Group training!
UL EHS Sustainability
Thank you for the continued partnership. The feedback from the sales productivity workshops you recently conducted with our commercial organization has been outstanding. The team is deploying the additional concepts and recommitting to the material you shared with us last July during our mid-year sales summit. This past week, I heard positive comments like “this approach works” and “my prospecting confidence level has been elevated.”
Once again, your preparation and facilitation successfully helped develop my sales talent to enhance their skills. Furthermore, your highly engaged approach motivated the team and their will to produce results. The attendees especially appreciated our ability to tailor the conversations towards our selling efforts with multiple industries, existing customers, prospecting, or varying sizes of the business entities.
Well done! Your track record remains perfect. You impressed me for the first time I saw your keynote speech around selling including the concept of a sales person being in the zone (comparison to the athlete). Fifteen years later, you continue to inspire me and help teams to deliver results – always enhancing the approach and insights within an evolving marketplace.
I appreciate your incredible knowledge, mentorship, coaching, our long term relationship, and the support our have provided in developing people within the organizations I have managed. If any of your prospects require a reference check or would like to talk to one of your clients – I am happy to assist.
The Work Institute
This simple “thank you” is not enough, but I must write you about the value of your guidance.
Through our training/coaching sessions I have learned to ask better questions with prospects, uncover true business needs, listen more intently to their responses, and ultimately, help them tackle real business issues. I’m no longer just a transactional sales guy, but now, I am a valued partner in the conversation.
With your help, I set the company record in 2015 for a 15-year-old company for new accounts, and through 7 months in 2016, I am trending to shatter the 2015 record by 70%.
One of the things I enjoy most about our partnership is you provide specific recommendations tailored to my sales process – referral templates, professional close-out emails, prospecting messages, win-back offers, etc.
I would highly recommend you to any business leader looking to optimize their sales strategy and experience record growth.
Transportation Marketing & Sales Association (TMSA)
This letter confirms that the Boyens Group has been an active Affiliate member of the Transportation Marketing & Sales Association. Through their affiliation with TMSA, we have successfully collaborated on many initiatives to ultimately provide solid value to our members. Here are a few examples of the invaluable contribution the Boyens Group has made:
- In early 2016, John Boyens presented two day-long seminars (in Chicago and Detroit) called “The Essential Marketing & Sales Seminar.” John Boyens contribution to this seminar, focused on business owners and sales executives with small business owners, was tremendously well received by attendees.
- During our 2016 TMSA Marketing & Sales Leadership Conference in June, John Boyens was our closing keynote and he was highly rated. In fact, more than 75 percent of those completing our post-conference evaluation said they were “Very Satisfied” or “Satisfied” with his closing keynote.
The nature of our relationship with the Boyens Group has been one of mutual value and solid collaboration. John Boyens is professional and reliable, and his consultative coaching style is incredible. As an affiliate member of TMSA, the Boyens Group continues to be a significant contributor and active member of the transportation and logistics community.
Orkin Pest Control
I wanted to take this opportunity to thank you for the sales leadership training you conducted at our annual division meeting. The feedback was overwhelmingly positive from all attendees.
As an operations company providing sales leadership that is engaging to a group with a wide range of sales aptitude is challenging. You delivered this flawlessly. Your style of getting the room engaged is impressive. Originally we had comments that this session looked to be too long on the agenda, after you finished the comments where why can’t we give John another segment of the meeting. The old phrase of leaving them wanting more truly applies.
The other area that was equally impressive was your ability to craft the message especially for our team. I had numerous people ask me what department you worked in and how they could get you to come and talk to their teams. You have a unique and thorough way of preparation that allows you to be part of the team you are presenting to.
John, I look forward to using your services in the future to continue the development of our sales culture. We appreciate all you do.
On behalf of myself, the Program Committee, the Board, and the entire Rutherford Cable organization, I want to thank you for your entertaining and informative presentation, Avoiding the 5 Fatal Flaws of Management!
We received so much positive feedback about your presentation I wanted to share the following with you… 86% of survey respondents rated your presentation at the highest bracket of “Exceeds Expectations!” Specific quotes from the survey included:
• This was by far the best speaker at Rutherford Cable in over a year.
• I walked way with actions I could put into practice right away.
• Best speaker we’ve had by far.
• John Boyens was great.
As you can tell, you definitely left a positive impression on our membership. You challenged our members to think differently and provided them with practical tools that energized them!
I know that Boyens Group has many other clients, but thanks for treating us as if we were your only client. I believe your influence will ripple through our organization as we engage our mission with a renewed vigor and greater confidence.
Thank you, once again, for an awesome presentation!
Our sincere thanks for another outstanding presentation to our members at Virtuoso Travel Week Global in Las Vegas. At a meeting with over 5,000 attendees, it is hard to curate content that appeals to the diversity, but you successfully delivered!
We were blown away by your work with our agency owners earlier this year and then you knocked it out of the park again with our travel advisors. The feedback from your sessions has been great. Teaching seasoned advisors how to communicate value and how to feel comfortable charging fees is tough work. After one of your classes, though, they seem to feel empowered. The customization you provided specifically for our network was appreciated more than you know. It also gave you much more credibility than many guest speakers.
It was a pleasure to work with you and I look forward to staying in touch.
Many thanks to you for all of the hands-on work you provided our sales and marketing team over the past 9 months. Our team is more focused and driven than ever before. Our management team now has clear defined behavior goals to track and match up with our sales results. Not only has our sales improved since we began working with you, but our time management skills as well. Our team spends less time on non-revenue generating activity and more time actually winning!
Middle Tennessee State University
Jones College of Business
I have known and worked with John Boyens since August 2013. Soon after my arrival in Middle Tennessee to become the Dean of the Jones College of Business at Middle Tennessee State University, several business leaders in Nashville advised me to contact John because of his excellent professional reputation.
Since then, I have had the pleasure of taking two of John’s all-day seminars, “Creating a Productive Selling Zone,” and “Six Keys to Market Dominance.” He has also done a customized session for my executive committee in the Jones College, “Avoiding the Fatal Flaws of Management.” John delivered each of these topics in an energetic, highly engaging style. John packs his allotted time with common-sense methods and advice gleaned from his personal interactions with thousands of business professionals over the years. Anyone who applies the lessons John presents will achieve significant, measurable success.
I was so Impressed with John’s abilities that I offered him the position of “Executive in Residence” in the Jones College of Business. In this capacity, he has developed a series of professional development seminars for my graduate students that has been very well received. My students react to him in the same positive way I did when I took part in the seminars I attended. As a result, we have invited him to continue to do these seminars.
I also invited John to be a co-presenter with me at the Southern Business Administration Association (SBAA) Annual Conference in 2015. The SBAA is a professional association for deans of collegiate business schools from Virginia to Texas. Our presentation was titled, “A Portrait of the Dean as Salesperson.” Its premise was that business school deans are continually called upon to be salespeople—in selling new curricula to internal and external constituents, in recruiting students, and in raising money—but they never get any training in the best practices of selling. Our objective was to provide the audience with some practical tips, and John enthusiastically rose to the occasion as he carried the bulk of our presentation. He related well to the audience of deans, and his presentation generated considerable fuel for discussions during the remainder of the conference. As one dean told him, “Thank you for your presentation. I now realize that everything I have been doing is wrong!” That’s quite an admission for any academician, but particularly for a dean. Clearly, John made a major impact on those who saw and heard him.
John’s content and delivery are excellent, but what truly distinguish him, in my opinion, are: his ability to tailor his seminars and presentations to his audience; and the quality of the handouts he always provides to the participants. John does his homework. He researches the members of his audience and their backgrounds prior to his presentation, so he can use examples and terminology to which they can readily relate. He really helps them to connect his content with their unique situations. As for John’s handouts, they are full of helpful information and templates, making John’s material immediately useful to his seminar participants. John provides high quality and high value; that’s a winning combination when it comes to securing repeat customers and positive word-of-mouth in any industry. It’s also why so many of John’s seminar participants have attended more than one of his sessions and have referred him repeatedly to others.
I wholeheartedly endorse John as a speaker, as a trainer, as a consultant, and as someone with great experience and insight who could help any organization improve its efficiency, effectiveness, and bottom line results.
We have been fortunate to have John Boyens as a speaker at multiple events over the past years. He has been on our General Session stage as well as conducted multiple breakout sessions. He always takes the time to prepare his presentations tailored to our events and the audience he will be speaking to. He provides quality information with captive and dynamic delivery.
John’s session survey results consistently average 4.9 out of 5.0 among the attendees. He is a professional, experienced presenter for conferences and conventions. John is a perennial favorite and we are happy to recommend him as a speaker for any upcoming events you may have.
Stanton Chase International
I wanted to say thank you once again for the outstanding executive development program that you facilitated for our EMEA Region and presented in our North America Regional Meeting. As we discussed in our preparation, our organization is comprised of highly skilled professionals who historically have not embraced individuals from outside our industry. However due to your deep diligence into our industry and organization, the customized materials that you utilized in our development program provided applicable scenarios, role play and industry jargon that solidified you as a SME in both sales effectiveness and in executive search.
To say that our program was a success is an understatement. The survey feedback has your session as the “Highest Value” of our conference and the number of personal accolades that I have received from the participants is astounding. I am pleased to see that our Board is speaking with you about global deployment of your content and look forward to your program in our Global Partner Meeting next April.
Transportation Intermediaries Association (TIA)
It is hard to put into words just how helpful you were to us as we finalized our strategic plan for the Association before presenting it to our Board of Directors. Your guidance on revising our mission and vision statements to reflect our accomplishments and goals for the future was invaluable. Your ideas for wording changes helped us better frame our ideas. Your suggestions for future services will pay dividends long into the future. Your wisdom in structuring the Board discussion was invaluable.
We presented the plan to the Board, and it was received with resounding praise. But, as you know, the plan we presented only addressed internal items. The items we knew we had to be better at to reach our desired goal. What we did not know was what the Board and members needed from us to help grow their businesses. That’s where the discussion took place. And, again, thanks to the questions you helped us frame for the Board discussion, we received incredible ideas that we have now taken back to incorporate into the plan.
Of course, your help with our sales staff is also paying off. Following your guidance, we are making better use of Sales Force. Our sales people are better scripted and are no longer cold calling. We’ve fully integrated Sales Force into our association management software, and are, as you suggested, are managing to it. We have already seen a significant uptick in sales. We can’t wait to have you back for a refresher session.
I love it when a game plan comes together, and when it does, I try never to change a winning line up. You have become part of our team, and I look forward to working with you for many years to come.
I wanted to thank you for facilitating an impactful and inspiring sales training seminar for the members of my sales team. The Productive Selling Zone was exactly what we needed to kick off our new fiscal year.
I received positive feedback from all of the participants. You provided excellent training methods, defined the process and gave them concrete tools to use. In addition, you helped make the intangibles that we sell more tangible, thus growing revenue for the entire organization.
I have seen an improvement in close rates and the shortening of the sales cycle. My team has been able to increase sales, sign larger contracts and exceed budgeted revenue numbers.
I really think it helped that you learned our business and understood our industry prior to the training. I really appreciate your willingness to go the extra mile for the success of the program.
Thank you once again and I look forward to the next training presentation!
Stanton Chase International
Just want to thank you for a wonderful program you delivered this week in Nashville. I learned many things I am sure will help me develop a plan and be more accurate in the way I present myself and Stanton Chase before the clients. If I have to summarize the whole program in a sentence, I would say “Keep it simple, be yourself and use your heart to sale.”