Dear John:

I would like to personally thank you for speaking at my Franchise Management class at Belmont University this past week. Your presentation, “Becoming a World Class Entrepreneur,” provided a wonderful roadmap on how to implement successful sales and marketing strategies. The students left with “real world” tools and information that they can use as they embark on their new careers and based on the number of positive comments I received afterwards, I know they were very appreciative.

Without hesitation, I would highly recommend your services to any organization. I truly admire your high energy and engaging presentation style and consider you my “go to guy” for all sales training needs.

Dear John,

As you know we were quite pleased with the results of your initial assessment process. At the outset, I was concerned that there might be some issues about “opening up” to someone outside the organization. You and Peter were able to utilize your superior interviewing skills to obtain what we believe were candid insights to the thinking of those in the several different functional areas within our project scope.

Based on the initial results, we decided to follow through with the recommendation for the developing a Marketing Action Plan, by conducting further interviews, running an on-site workshop and then providing continuing coaching to see that the plan was completed effectively.

There was a bit of tension as the date for the Workshop approached. I thought you did an excellent job of dispelling those feelings quickly at the beginning of the session. Your consultative approach resulted in what I think was a rather full engagement by all the participants. The discussions were well received and most found new insights from them.

While we still have a lot of work to do, there are clearly articulated action steps with dates and owners. I think we are getting close to the next milestones; so, I remain optimistic that the enthusiasm for the effort well remain high despite the many distractions we’re facing.

I’m expecting that your process may include revisiting and refining some of the initial points we identified in the Workshop. I think part of your approach is to “bring people along” step by step, leading them toward their own discoveries, which ultimately will be more strongly held than any “answer” which could be “presented”. Something, I think we can learn from and apply in our efforts to influence our customers and prospects.

Clearly, there are many issues identified within your initial assessment that may require changes. Nevertheless I truly believe that we’ve started down the right path.

Thanks again,

John,

I would like to personally thank you for your presentation at our National Conference earlier this month at the Delray Beach Marriott in Delray Beach, FL.

The “Productive Selling Zone” presentation you gave to our franchisees, area representatives and corporate team was full of useful information, tips and real examples. As you mentioned in your presentation, if you don’t come away with at least a couple of nuggets from this presentation, you probably weren’t paying attention. That was absolutely true, there were plenty of nuggets within your content for the franchise owners to take home and apply in their day to day business lives.

Your research to understand our business model and adaption to our specific group is very much appreciated. Not only did this help establish credibility, it allowed our franchise owners to understand how to apply the basic sales principles you presented to their situation.

I look forward to the potential to work with you more in the future, and I would recommend your programs to other companies seeking guidance on how to promote direct sales. Thanks again for your help to make our National Conference a much more successful event and for your valuable presentation of sales and marketing techniques to improve the likelihood of a more successful and profitable organization.

John,

I would like to personally thank you for your services during WASCO’s WABDO (WASCO Active Business Development Operation) all committees meeting held at Aflac in Nashville, TN.

The “Sell Bigger Deals Faster and Leveraging your Accelerent Investment” presentation you gave to our committee members was packed full of useful information. The 90 minute seminar worked great for our event and I hear comments daily from our people of ideas they use now that came from your presentation. We left this meeting with information that we were able to take back with us that we can use in our day to day business operations, as well as improving our Accelerent experience.

Your willingness to adapt to our specific group and the time we had available did not go unnoticed and it is very much appreciated.

I look forward to working with you more in the future, and I would recommend your service to other companies without hesitation.

Thanks again for your help in making WASCO, Inc. a more focused and profitable organization.

Dear John,

On behalf of the Associated Builders and Contractors- Emerging Leaders group, I would like to personally thank you for speaking at our Kick-Off Educational Seminar for 2011.

The "Setting Clear Goals and Expectations" presentation you gave last week was exactly what we needed to jump start our year! The breakfast seminar was loaded with useful nuggets of information that we were each able to relate to, which is not a challenge met easily. Having roughly a third of the group in sales, a third in the field managing construction projects and the remaining third in positions administratively supporting the construction industry- you managed to provide us with a clear and adaptable message that we could all use in our daily work. Personally, I now feel that I am better equipped to set clear goals for myself and accurately assess my progress. I can't wait to share my goals and performance record in my next review!

In addition, I have heard several comments from some of the other attendees that they are able to apply some of the "tracking methods" you taught us to their daily tasks. I am confident we all left the seminar ready to re-assess our current goals and come up with SMART goals!

Thanks again for taking the time to address our group. Without hesitation, I would highly recommend your services to other companies or organizations.

To whom it may concern,

I have been involved in many training classes over the years. And while informative, I often find the material rather general and as such, something that gets lost shortly after the seminar ends.

When I approached John, I was interested in creating a tailored program with fresh material and one that would fit our combination of classic sales training needs with our unique technical complexities.

The results John delivered have far exceeded my expectations. The entire process has been highly professional, effective and mostly importantly, we have the sales results to show for it.

We began with a process of identifying those modules John created that would be most effective for our needs. During a series of discussions and emails, John personalized the material to exactly match the intricacies that fit our industry (laboratory robotics & research instrumentation). Our intent was for the sales teams to integrate the material into their daily sales processes so the training would transcend the course, thus maximizing the benefit.

After the course in which John kept us entertained and engaged, we created a series of follow-up webinars. The goal was to keep the material fresh and address any challenges that arose during the integration process.

Overall we are completely pleased with the results and the process. John is a true professional who can customize his material to meet the most unique challenges. We have recently expanded our scope to go beyond the sales teams to give others in the organization the benefit of these excellent tools.

I highly recommend John and his organization.

Dear John,

Now that our project to create Sales Management training for Sysco District Sales Managers has been completed, I wanted to take a moment to write you and thank you for a gratifying experience. Your expertise and conceptual frameworks on sales and managing sales people was very refreshing. The many tools you have created simplify what sometimes becomes an over complication of the basic concepts in the seller-buyer relationship. Your work and Merrylue Martin’s design made for the perfect match of leader/participant materials. The look and flow of the content exceeded our expectations. This will be an excellent learning opportunity that will help our Corporate and field Operating Company team raise the bar with our sales managers throughout Sysco. Working with both of you was a pleasure.

Once again, on behalf of Rein and myself, thanks, and I look forward to our next project together.

Dear John,

I would like to personally thank you for your services during Dacco’s 2011 Annual Growth Meeting last month at the Gaylord/Opryland Hotel in Nashville, TN.

The “Jumpstart Sales in 2011” presentation you gave to our sales and management team was packed full of useful information. The half day seminar worked great for our event and I hear comments daily from our sales department of ideas they use now that came from your presentation. We left this meeting with “real world” information and examples that we were able to take back with us that we can use in our day to day business.

Your willingness to adapt to our specific group and the time we had available did not go unnoticed and it is very much appreciated.

I look forward to working with you more in the future, and I would recommend your service to other companies without hesitation.

Thanks again for your help to make Dacco a more focused and profitable organization.

Please feel free to share this letter with any of your clients/prospects.

My name is Carl Roberts and I am the president of Southwestern Business Resources, Inc and I am writing this letter of recommendation about Mr. John Boyens of the Boyens Group.

We contracted with John Boyens of the Boyens Group to provide three in-house training sessions for our management team. We did this using WebEx as we have offices internationally. John was prompt with providing material and covered exactly what we wanted during the designated times. His presentations were professional and had energy, you could tell he had a passion for training.

Each of the modules had tools and techniques each manager could take from the session and begin using immediately.

John is easy to work with in designing programs to fit your needs. He offers a great value for your money.

I am pleased to recommend John and his services without reservations.

I am pleased to write this letter of recommendation on behalf of the Boyens Group.

John Boyens’ consultation services have played a vital role in helping develop CWEC’s sales and sales management processes, infrastructure and compensation programs. With the help of the Boyens Group we are now better equipped to staff, train, and manage a professional B2B sales force. The “Driving Sales Productivity” seminar that was customized exclusively for us (including being held at our venue) has been instrumental in developing our sales team and helping is to grow our B2B revenue an average of 8% per month throughout 2010.

I would highly recommend John and the Boyens Group to any company in need of strategic sales consultation or training!

Dear John,

Thank you for your presentation to our owners group in Boston. I think it went very well and was very informative, it gave us a lot to think about. Typical of the member comments were “fantastic, very well thought out and helpful”. I am sure the other groups you talk to kike CDA, feel the same way we did about your skills and knowledge. You will probably be getting some new client from the CDA membership in the not too distant future.

On behalf of the Transportation Marketing and Communications Association (TMCA), I would like to thank you for taking the time out of your busy schedule to be the keynote Opening Speaker at our Annual Conference & marketing Expo, held in Fort Lauderdale, Florida.

Your presentation was very enlightening and you were able to capture our attendees from the start.

Amongst the wonderful feedback were received on your conference evaluation forms regarding your session, I wanted to share what one attendee had to day.

“ The strongest part of the conference was the keynote. He (John Boyens) spoke very directly to key issues and challenges faced by corporations in our industry with a great tie into marketing.”

TMCA is very excited about the partnership we have in place and we look forward to continuing a great relationship with you and the Boyens Group. We look forward to hearing you speak again at our future programs.

To Whom It May Concern:

Over the last few months, John Boyens has been working with the Panther Recruiting Department to enhance individual and team recruiting skills. John took a very pro-active research approach to our organization in regards to our product and processes. He then customized three training seminars to our needs.

By using several of John’s techniques, Panther’s Recruiting Department has achieved new levels of production. I would recommend the Boyens Group to any recruiting or sales based organization that is not producing to their full capabilities. John’s unique style of coaching will definitely bring the most out of your team.

You will undoubtedly be successful if you have the opportunity to hire John and his associates. His sales, marketing and service insights are incisive; his methods are solid; your results will be extraordinary. Do not pass up the opportunity to work with John.

Dear John,

What a pleasure it was to have you speak at the Closet Tailors Regional Workshops.

I had so many positive comments about your program and the insights everyone gained as a result of your program. You did a great job in providing answers to many questions and offered a lot of new insights and ways to think about sales and marketing. Your presentation “Proven Prospecting/ Pipeline Development Techniques” was very powerful and will help our new business owners stay focused on lead generation and sales.

I was impressed with your extensive preparation and the time you obviously invested in understanding our organization and the unique characteristics of our needs.

I am very excited to have contracted with you and The Boyens Group to participate in our upcoming Sales and Marketing Seminars that will take place all around North America for Closet Tailors.

I look forward to our continued relationship. Thank you again for a job well done!

John,
I wanted to take a moment to thank you for all your help. I never got a chance to thank you for traveling to us this past spring and training our team. Our staff greatly appreciated the wonderful sales training and motivation, which helped then to improve and expand in their sales careers. We look forward to planning this again so our staff can receive the personalized attention they need and deserve to continue to improve. Also, Radonna and I were grateful for the valuable information at this year’s 2009 Budget blinds convention. We both left with many nuggets that we will use and pass on to our staff. We look forward to gaining even more from your training at our 2010 convention.

Dear John,

What a pleasure it was to have you speak at this year’s Budget Blinds National Convention.

I had so many complimentary comments about your program and the insights everyone gained as a result of your program. You did a great job in providing answers to many questions and offered a lot of new insights and ways to think about management and the way to run your business. The examples you presented proved to be very valuable. Your presentation was powerful, on track, needed, required and well worth it."

I was impressed with your extensive preparation and the time you obviously invested in understanding our organization and the unique characteristics of our needs.

I am very excited to have contracted with you and The Boyens Group to participate in our upcoming Sales and Marketing Seminars that will take place all around North America and well as next year’s National Convention.

I look forward to our continued relationship. Thank you again for a job well done!

John,

Allow me to take this opportunity to express to you, and your support team, my gratitude on behalf of the 600+ N. American Franchise operators who attended the May 2009 convention in Nashville TN. The Boyens Group Workshops on “Starting a B2B Program”, and “Measuring Results from B2B Program” were the highest rated seminars by the franchisees during the 2 days of training.

As you know, we are a fairly young franchise system in the USA, with renewed focus on delivering very high quality printer cartridges to medium and small business owners. The Boyens Group program was expressly tailored to our business model, thus creating simple steps to initiate a sales program and monitor success.

In addition, I personally appreciate your high energy level and dynamic presentation style! Any franchisor would benefit from the personal “connection” you make with franchisees during workshops. Finally, my 50 Georgia and Tennessee owners have benefited from Boyens Group Hosting the interactive skills training in Atlanta last Fall (2008) . . . we have seen our commercial account sales increase 22%, which is due in large measure to thoughtful sales planning and referrals!

Please feel free to have prospective clients contact me as a reference. We look forward to your continued engagement with Cartridge World, as we obtain new heights in commercial sales!

To Whom It May Concern:

I am extremely pleased to recommend John Boyens’ speaking services to any professional group seeking to bring a successful speaker to their meeting/conference. We recently worked with John to deliver a program to our members.

During his visit to ACP, John was enthusiastic, professional, and most importantly, extremely well received by our members in the audience. He took the time to customize the content to meet our needs and we received excellent feedback about John from our participants in their evaluations.

I believe that John’s presentation offered something extremely worthwhile to our group, and I would highly recommend him to any group that is seeking the same.

Please do not hesitate to contact me directly regarding John if there is any additional information I can provide.

Sincerely,

John Boyens held two of the most highly attended workshops at our national convention, receiving excellent feedback on the session review forms as well as our post convention survey. John provided actionable strategies that were easily implemented into our owners’ daily operations as soon as they returned from convention. I look forward to working with John in the future as we begin planning our 2011 National Convention.

Dear John,

I want to thank you again for helping the Panther Sales Team get into a “Productive Selling Zone” in such short order. Your program was clear, concise and cut through all the clutter. All of the tools and templates were easy to implement and they had an immediate positive impact on how we sell. And best of all, we have incorporated your program into our new hire training process.

As we discussed, your program is also applicable to our Customer Service Professionals whointerface with hundreds of customers a day. I look forward to working with you on implementing a program for them in the coming weeks.

Please feel free to use me as a reference for any potential clients. I am a huge advocate and would be happy to tell them about our success.

Sincerely;

James M. Adams

The sales strategy workshop you facilitated with our Executive team was nothing short of phenomenal. Your pre-work allowed us to focus the session on what was most important to us and set the experience up for maximum coverage. The fact that we were able to create two, “mission critical” initiatives, a consensus action plan to support each initiative, key priorities by quarter and a contingency plan with trigger points was incredible! Even our new COO was impressed and he’s been through a lot of these in his time!

Your personal presentation skills are excellent. You had unbelievable energy and did a great job of drawing the participants into the conversation. Equally impressive was your ability to lead them quietly from behind when necessary.

We have a TON of work to do but we are all very thankful that we were able to bring you into the process of making Higbee, Inc. a stronger company in the market place.

I would wholeheartedly recommend you and your services to anyone looking to grow their business regardless of market conditions!

I participated in your 2 day courses when I was with Thermo Fisher Scientific. It was outstanding! I let someone borrow my book and they never returned it. I would like to replace it.

Thanks so much!

I wanted to share the analysis based on seven weeks of data since the completion of your Sales Productivity seminar. The initial results show a quality versus quantity scenario. The Account Managers that attended the Boyens Group training are showing a larger pipeline, more dollars closed and higher average sale. Here are the actual numbers/percentages:

The Account Managers that attended your training proposed 29% more dollars (%13,017) in less than sixty days after the training than the Account Managers that didn’t attend your training.
They sold 7% more dollars ($ 956) increase) during that same time frame.

They had a 30% higher average sale (up by $241) than the Account Managers that didn’t attend your training.

Engaging John Boyens to participate in our annual franchise conference provided our organization a new level of focus and training on productive selling – both as a priority and technique. John went beyond the call of duty in getting to know me, getting to know our business, preparing for weeks in advance, and taking the time to sit in on other early sessions of our conference, all with a view toward maximizing the impact he could have for us.

In a business as relationship sales-driven as ours, John has given our company a valuable tool kit and mindset to put into practice, and we are the better for it. In our post-conference survey, over 93% of our franchise owners agreed or strongly agreed that John provided suggestions and tools they will use to further their success in selling. At the franchisor level, we are grateful to have begun working with someone of John’s expertise and character, and we recommend him highly. His focus, energy, experience, and relationship skills offer much to franchise systems of all sizes in improving their business.

Passing along some good news…Chadwick and I had a couple of big hits to jumpstart 2010. The largest account (which represents over half our 2010 goal) was generated by using one of the cold-call scripts that you helped us develop.

The Boyens Group has worked with our management team for three years now. John has proven to be invaluable in helping us to motivate our sales team. Since working with John we have seen our sales team’s pipeline increase by 30% with a marked increase in the quality of those prospects.

In addition, John has been very helpful in individual evaluation and coaching as well as the custom design of our sales meetings where emphasis is needed for specific market segments.

I highly recommend John and his associates to any sales group wanting to increase the productivity of their team.

I wanted to share some of the results after the April training you did in Columbus. The Division Managers are reporting a 10% to 50% close rate for setting appointments using the scripts, letter and email templates you provided. That is a significant improvement! In addition, even if they aren’t successful in setting an appointment they are asking for referrals. I consider that to be good news as well!
Thank you for your continued interest in CBCInnovis’ success!

I have had the pleasure of knowing John Boyens for over 10 years and have used his talents and his company over that time. His programs cut to the chase…presenting simple, concise selling techniques and practical sales management strategies. John brings with him a simple message that works effectively in all business lines and is able to deliver our brand message as if it was his own.

John recently facilitated another sales productivity workshop for my team in Atlanta and in just 30 days we have seen an increase in average price of 26% complemented by a 23% increase over the prior year.

In addition, we continue to send high potential managers and senior sales managers to his two-day, "Creating a Productive Selling Zone" workshop in Nashville as part of our succession planning strategy.

I truly believe those that require a message of ONE team, the need to drive sales productivity while improving management effectiveness, John Boyens is your man!

Without exception, all 100 attendees were extremely positive about your presentation. Specifically, they commented that the business strategy tools and concepts that you introduced were thought-provoking, relevant to their issues and useful going forward. Additionally, they were all pleasantly surprised that you were able to make the presentation content pertinent to the healthcare industry. In fact, several thought you must have worked in our profession previously!”

Thank you, once again, for your energetic and interactive presentation at the NACM’s Affiliate Managers meeting earlier this year. Your topic, “Selling/Managing in a Down Economy” was extremely timely and packed with useful information! We had 25 Affiliate Managers in attendance and the feedback we received was overwhelmingly positive. As a matter of fact your presentation received a 4.8 rating on a 1 to 5 scale with “5” representing valuable and a “1” representing not valuable.

The tools, processes and concepts you introduced during your presentation were unique and pragmatic for the audience. Especially useful were your Readiness Grid, GAP Analysis and “SNAP” Shots. I also believe that your insights and recommendations for interviewing, generating referrals and up-selling were very well received.

It is my strong belief that if the Affiliate Managers use selected Boyens Group^® tools and processes they will not only survive in 2009 but they will actually thrive in 2009!

I wanted to share the analysis based on seven weeks of data since the completion of your Sales Productivity seminar in Dayton in mid-March. The initial results show a quality versus quantity scenario. The Account Managers that attended the Boyens Group^® training are showing a larger pipeline, more dollars closed and higher average sale. Here are the actual numbers/percentages:

The Account Managers that attended your training proposed 29% more dollars ($13,017) in less than sixty days after the training than the Account Managers that didn’t attend your training.

They sold 7% more dollars ($956 increase) during that same time frame.

They had a 30% higher average sale (up by $241) than the Account Managers that didn’t attend your training.

I’m looking forward to having you work with the rest of my team in October in Chicago!

I’ve had John present to both of my Vistage CEO Groups and I can always tell what the real impact of a speaker when months after their presentation my members still refer to content from their presentation. While they may not always remember the speaker’s name they do remember their content and that, in my mind, is a home run! Although it’s been a couple of months since he shared his views of the Productive Selling Zone® one of my members referenced specific tools (the problem Positioning Grid, Solution Targeting Grid and Credibility WINdow®) by name because he incorporated them with his sales team and they worked!

What’s so timely about this subject is the lack of an “effective” sales process that plagues a majority of businesses today. John’s approach to sales and sales management is really elegantly simple, easy to implement and significantly more successful.

John brings instant credibility to t he subject as soon as he references his past sales management experiences. I could see the members begin to lean forward in their seats as soon as they realized that here in front of them was a very successful and accomplished executive . . . been there done that kind of guy.

So impressed were my groups that after his presentation each group unanimously requested that I bring him back for a follow up session . . . where the members will each bring their sales management group. Now that’s impressive.

As we all know from reading “Good to Great”, the enemy of great is good. In just the first few sessions, John has been able to help us move thread needle even higher. His ability to make the sessions relevant to our industry and company have been uncanny.

I’d have to say that the true gem is the ability to add that outside/inside influence to the training. As good as both Andy and I are at the subject matter of sales training and coaching, the ability to infuse that expert into the mix, both creates new approaches, while also validating what we press o internally every minute of the day. Just good to have them hear it from someone who isn’t in their faces all day, every day.

My mind has already go to the “what’s next” phase once this initial series of trainings is complete – that’s just how much I think it’ll help us move that needle.

Onvia has contracted with John Boyens for sales training, manager training and consulting during the past two years and are very pleased with the results.

Our sales reps are able to immediately incorporate John’s tips and tactics into their routines. His presentation style is very interactive and engaging, allowing the sales reps to retain a larger amount of actionable ideas than in a typical sales training environment.

Thanks to John, our sales managers have gained valuable insight into the world outside our company walls. Due to his extensive knowledge, John is able to tailor his recommendations to the most unique management situation.

Overall, John’s training has been a great investment for Onvia.

“You will undoubtedly be successful if you have the opportunity to hire John and his associates. His sales, marketing and service insights are incisive; his methods are solid; your results will be extraordinary. Do not pass up the opportunity to work with John.”

“John is an outstanding trainer and makes the sales process and best practices understandable and attainable for expert sales executives and beginners alike. His presentations are very informative, entertaining, and get to heart of the matter and I would recommend using John to anyone looking to improve their sales team.”

It is with sincere pleasure and privilege that I thank you for your participation at our convention in Nashville. Our franchise network of 675 stores has and will benefit from your insight, industry knowledge and inspiration. Your workshops were incredibly well attended and the feedback we received from our franchise community has been phenomenal. I thank you for contributing to the best convention we have ever had as a company.

As a developing organization, our system could not have enjoyed your valuable marketing and business development tools at a better time. As we continue to invest in the support systems for our network, your clear understanding of our business model was refreshing. I am so pleased you were able to help our franchise as you have helped so many other franchise systems before us.

We look forward to continuing our association with the Boyens Group, as well as enjoying your pleasant company as you take your valuable lessons to the next level: that of visiting many of our regional Master Franchisees and their constituencies. I know that as our system adopts many of the best practices you laid out in your seminars, books and DVD’s, our company will only continue to succeed. It is my pleasure to offer you this letter of recommendation for your services to all who seek similar growth and development in their organizations.

I want to thank you again for helping the Panther Sales Team get into a “Productive Selling Zone” in such short order. Your program was clear, concise and cut through all the clutter. All of the tools and templates were easy to implement and they had an immediate positive impact on how we sell. And best of all, we have incorporated your program into our new hire training process.

As we discussed, your program is also applicable to our Customer Service Professionals who interface with hundreds of customers a day. I look forward to working with you on implementing a program for them in the coming weeks.

Please feel free to use me as a reference for any potential clients. I am a huge advocate and would be happy to tell them about our success.

John,
As you know, we are a fairly young franchise system in the US with renewed focus on delivering very high quality printer cartridges to medium and small business owners. The Boyens Group program was expressly tailored to our business model, thus creating simple steps to initiate a sales program and monitor success.

In addition, I personally appreciate your high energy level and dynamic presentation style! Any franchisor would benefit from the personal “connection” you make with franchisees during workshops. Finally, my 50 Georgia and Tennessee owners have benefited from Boyens Group Hosting the interactive skills training in Atlanta last Fall (2008) . . . we have seen our commercial account sales increase 22%, which is due in large measure to thoughtful sales planning and referrals!

Please feel free to have prospective clients contact me as a reference. We look forward to your continued engagement with Cartridge World, as we obtain new heights in commercial sales!

Dear John:
Thank you for presenting at the 2009 TMCA Marketing Conference & Expo in San Diego this year. Clearly, our attendees – all of whom are marketing, sales, and communications professionals in the transportation industry – found significant value to the expertise you had to share. In fact, I’d say “you hit it out to the ballpark!”

Your particular subject matter on “how to create a productive selling zone” resonated with our attendees. During your session, you framed up the content very effectively, and provided practical, take-away information on how to leverage the necessary skills that are critical in the sales process. I’ve heard from several members that they have been able to apply what they learned at this conference with solid results.

Also I wanted to let you know how I personally appreciated everything that you did leading up to the conference. You were generous with your time in learning about our audience, you applied your research of our market to provide a relevant session, and you were well-prepared in your presentation. John, you are a true professional – I look forward to a productive relationship with you for years to come!

Dear John,

Thanks again for your energetic presentation to the Career Transition Support Group last Monday. Your topic, “Using Sales Skills in your Job Search” was perfect for this group. We had 155 attendees and the feedback was overwhelmingly positive.

I have been working with this group of over 6 years and your insights, observations and recommendations were uniquely pragmatic for these job seekers. Especially useful was your coverage of generating referrals, leveraging connections, and the most valuable “so what” funnel.

It is my strong belief that the attendees will be using the telephone script and the secrets to getting past gatekeepers in their next calls. In today’s tight job market, these skills will prove to be the difference between getting a job and long term unemployment.

John, this is the second time I’ve had the privilege to hear you speak. Your wide range of sales expertise makes your presentations compelling and fresh every time.

We hope that you will return to t his group in the future and appreciate all that you did for the CTSG.

Sincerely,

Dear John,

On behalf of Orkin’s commercial Steering Committee I would like to thank you for your participation in our 2009 regional Managers Meeting. Your “Creating a Productive Selling Zone” presentation kicked off our commercial summit session very positively and resonated exceptionally well with the audience. The breakout session “Managing for Results” was as also one of the highlights of the day.

Both presentations were rated as the two most helpful sessions by the participants that day. You were able to combine overall experience and your direct knowledge of our organization and industry to provide very useful information and actions for our sales team leaders. In addition several of our regions and divisions have requested you to present to their teams.

Thank you, again, for being such a dynamic part of meeting and we look forward to working with you in the future.

Best Regards,

Dear John:

On behalf of the Stored Value Solutions (SVS) sales and management teams I would like to thank you for a job well done at our sales kickoff meeting! I know we asked you to condense a lot of valuable material in a short time frame but I felt that your presentation was effective and very informative.

I have been involved in various facets of the sales process for the past twenty years and enjoyed your unique perspectives of the entire process. Keith Sorrels and John Burns told me that you were great and you lived up to their lofty recommendations!

Ralph Rolen, our new General Manager, was equally impressed and we would like to look into a possible follow-up engagement. In the interim, please feel free to use me as a reference.

Thanks again for helping us “Make Great Happen!”

Dear John:

I wanted to thank you for the sales training seminar you put on for CBCInnovis. Our reps came out of that meeting feeling invigorated and anxious to try new sales approaches and techniques. I was surprised that I started hearing almost the very next day from reps on the success they were having when they started using what they learned in your training.

The Boyens Group is not theory based sales training but “real world” training. We were able to take pieces from the seminar and implement them right away with measureable results.

I would not hesitate to recommend your training to other companies who want to improve their sales organizations.

Sincerely,

John,

I wanted to take a moment to thank you for all your help. I never got a chance to thank you for traveling to us this past spring and training our team. Our staff greatly appreciated the wonderful sales training and motivation, which helped then to improve and expand in their sales careers. We look forward to planning this again so our staff can receive the personalized attention they need and deserve to continue to improve. Also, Radonna and I were grateful for the valuable information at this year’s 2009 Budget blinds convention. We both left with many nuggets that we will use and pass on to our staff. We look forward to gaining even more from your training at our 2010 convention.

Dear John,

I can’t begin to say how delighted I was to see that, once again, you would be playing a major role at our National Convention in January.

Your presentations have always been deemed “can’t miss” by our Budget Blinds and Closet Tailors franchisees due to your selection of pertinent, timely topics, and your ability to translate your insight and experiences into tangible action steps that have immediate relevance.

By dedicating the time and attention to understanding both our model and the challenges that face our franchisees, your presentations carry the weight of someone who is as invested and committed as they are. It’s no coincidence that your sessions consistently sell out the fastest and receive the highest ratings year after year.

In today’s challenging economy, it’s more important than ever that Budget Blinds and Closet Tailors continue to over deliver on their value propositions to the franchisees, but in a way that leaves them feeling connected and nurtured. Our decision to partner with the Boyens Group for all of our continuing education has proven to cement that philosophy, leading to a stronger franchisee base and enthusiastic validation for prospective franchisees.

I look forward to attending your upcoming presentations, knowing that I will be able to utilize many of your dynamic ideas and strategies in preparing HFC’s Franchise Licensing Team for an outstanding 2009.

Thank you for your continued support.

Regards,

On behalf of the National Association of Credit management South Central Region, I would like to thank you for speaking at our December 8, 2008 member meeting.

You presentation entitled; “The Secrets to Jumpstarting your business in 2009” was excellent! All of the credit professionals in attendance commented to me after the meeting about how much they learned. Some even took the time to call me after the meeting about how much they learned. Some even took the time to call me the following day and tell me how impressed they were with your presentation. I can’t remember when the last was that anyone took time to call the next day. Due to the nature of my position, I attend many educational seminars and yours is definitely one of the best I have ever attended.

To whom it may concern:

Please accept this letter of recommendation for John Boyens and the Boyens Group.

Healthways hired John and his team to help the company change its method and style of selling and hiring an organized system of sales into our existing sales team. From the initial interviews to start the process through execution of the actual training and follow up work, John and his team worked diligently to insure the system became part of the company’s culture. John and his team have been spectacular. We have received many comments from our existing senior sales people about the value they have received and how it is changing how they work.

While we are early in our process, we are already seeing positive indicators that give us encouragement that we made the right choice and we will see the positive rewards. I highly recommend John Boyens and the Boyens Group to any sales organization looking to improve their effectiveness and success.

Thank you so much for speaking at the recent DMA Fast Forward Conference. Your presentation was insightful, relevant, and of course, entertaining! Your no-nonsense and common-sense approach really resonates with business leaders who are focused on the need for action and results.

While we have not received the final evaluation tallies, your session received high marks. Anecdotally, everyone I spoke with felt that you provided real take-home value and practical insights that could be put to use immediately to positively impact sales. I have personally utilized many of your recommendations in assessing my team and have yielded important information that is allowing me to make some significant changes with confidence. Your presentation definitely contributed to the success of the event. I look forward to continue to work with you in the future.

We have had the opportunity to use John and his staff for the professional development of our own organization as well as the development of our members. Each time he did a fantastic job facilitating and educating the audience with the specific subject matter. He is professional, knowledgeable, and dynamic in his presentations and his preparation and folllow-up are both thorough and timely. I would welcome and, in fact, encourage the opportunity to talk with you directly utilizing John Boyens and the Boyens Group.

"The customized sales training that our consultants received from John Boyens has been extremely beneficial. The training was very practical and gave our consultants immediate tools and practices that they could use to help close more sales, raise margins, and negotiate better. The training gave also gave us new and fresh ideas that we could implement to work "smarter" instead of "harder". I would highly recommend this training to any other Budget Blinds owner."

Your presentation to my Vistage Group (a worldwide CEO organization) was one of the best I have experienced in the past eight years. "Creating a Productive Selling Zone contains so much useful information there is no way you can capture everything in a 3 hour exposure. The group got so much from your presentation they talked about it the rest of the afternoon.

I am pleased to write this letter of recommendation for you and the Boyens Group. In addition to the hands-on training of our coaches, we have found your consulting services to be a vital contributor to our future plans and direction as we continue our unprecedented growth. I consider your contributions to our sales training curriculum be very valuable.

Your delivery was enthusiastic, and held the attention of our supervisors and managers in both the keynote address and the subsequent workshops. Many positive comments were received from a wide range of experienced managers. I would recommend your program and materials to anyone!

What a pleasure it was to have you speak at the Closet Tailors Regional Workshops. Your presentation "Proven Prospecting/Pipeline Development Techniques" was very powerful and will help our new business owners stay focused on lead generation and sales. I was impressed with your extensive preparation and the time you obviously invested in understanding our organization and the unique characteristics of our needs.

I wanted to send you this letter to personally thank you for the fine job you did coustom-designing and facilitating the professional assessment of OptiCOMM's people, processes and programs during the second quarter of 2007.

I was impressed with the amount of time you invested on the front end of the process getting to understand our organization, our clients and our industry. You also did a great job in custom-designing the assessment questions for the different groups (Partners, contractors and clients) that were interviewed.

The 41-slide confidential report you delivered at the end of the project was comprehensive and provided a great overwiew of the recurring themes and trends from the inteview process as well as your observations, questions and recommendations. The hiring profile that you created for sales is exactly what I was looking for and will seve as the cornerstone to help us achieve our growth goals in the future!

I highly recommend the Boyens Group® to any organization that is trying to improve the productivity of their sales force, increase the effectiveness of their management team or optimize their business strategy!

Thank you, once again for a job well done!

It's my pleasure to voice my appreciation for the exceptional service our company has received from The Boyens Group. You have led two training seminars for the Hamilton-Ryker Company, and on both accounts we walked away impressed. You present your theories in a very interesting and motivational way, and supply business tools that are both practical and easily transferred to everyday functions.

Our managers left your training sessions with positive attitudes, extreme motivation, and several ideas for continued success for our firm. We have no reservations in recommending the Boyens Group. This is evidenced by you being contracted and scheduled for additonal training in 2008.

Fellow Franchisees, I have told some of you about this class - This is a terrific opportunity for FASTSIGNS owners who want to build their business. Since implementing some of the tools I learned from John Boyens, I have been able to build my sales almost 60%. This year I expect to break $2 million. The money I spent on his classes is nothing compared to what I have gotten out of it. You can even take this as a trade-out for a visit, so this could cost you nothing our-of-pocket! Trust me this seminar can make a big difference in both the profitability and consequently, the value of your business.

Thank you for facilitating the "Producitve Selling Zone" workshop in 2006 for my account executives and "Managing for Results" for my direct reports. My account executives and trainers felt it was the most effective session we conducted in the last two years. Management often gets too focused on selling products and account executives performance without taking the time to provide the necessary tools needed to implement a successful sales strategy.

I was impressed with the preparation you invested in understanding our organization and industry. You also did a great job in providing answers to the many questions asked in our sessions and offered considerable insights and ways to work with our existing clients.

I was surprised how few of the account executives were prospecting effectively prior to your workshop and the significant turnaround we experienced in 2007. The teams developed effective telephone scripts in combination with the Credibility Windows resulting in a 20% improvement in penetrating our prospect list.

Thank you for a job well done. I look forward to continuing our relationship with the Boyens Group.

What a pleasure it was to have you speak at this year’s Budget Blinds National Convention.

I had so many complimentary comments about your program and the insights everyone gained as a result of your program. You did a great job in providing answers to many questions and offered a lot of new insights and ways to think about management and the way to run your business. The examples you presented proved to be very valuable. Your presentation was powerful, on track, needed, required and well worth it."

I was impressed with your extensive preparation and the time you obviously invested in understanding our organization and the unique characteristics of our needs.

I am very excited to have contracted with you and The Boyens Group to participate in our upcoming Sales and Marketing Seminars that will take place all around North America and well as next year’s National Convention.

I look forward to our continued relationship. Thank you again for a job well done!

John Boyens was requested to present three classes at our FASTSIGNS 2007 annual convention. FASTSIGNS International, Inc. is a large franchise organization with over 500 centers worldwide. We hold an annual convention for our franchisees and their staffs.

Initially, we were pleased to see his repertoire of class topics. Many of the subjects pertained to the areas our franchisees were seeking. John taught two subjects: “Maximizing Your Outside Sales Rep’s Performance” and “Employee Retention – Your Key to Reaching New Heights.” We received raving comments on his class evaluations. A couple of the comments were, “This was the best class at convention this year,” and “The tools and information prove to be very useful and relative.”

John was able to tailor his presentation to the sign industry showing that he had done his research prior to coming. Hence, the class was able to relate to the information making it more valuable. He also made sure to keep the session interactive by involving the audience. In addition to sharing his expertise on these subjects, he provided resources for the franchisees to use in their centers. The resources included worksheets and a complimentary DVD was given to the sales class participants.

During the months leading up to the event, John was very organized and spent time with our event planner and corporate trainer to make sure his presentation was exactly what we were expecting. We highly recommend him and look forward to working with him in the future. If you need additional information, please call.

Thank you for providing sales training for our company on January 26. I have received numerous positive comments about the content delivery and energy. Interestingly, I have not received any negative comments which for our group is pretty unusual--they are very discerning.

People have said " the best trainer we have had". . ."great content and ideas". . . "I picked up 2 or 3 things that I can use immediately". . . "practical sales techniques that will really help" and the list goes on.

When we have someone like yourself come and deliver as you did, it is a really positive reflection on management. You make Greg and I look good! Thanks!

Please feel free to use us as a reference. We could not have been more pleased with the event and look forward to having you back again. I especially appreciate how you took time to learn what we do so that you could make the time with us as relevant as possible.

“Thank you for doing such a great job with my sales team during the performance workshop last week. You did an outstanding job facilitating the group and the content was right on target. As someone who worked in the training industry for five years, I am often overly critical of material and delivery. However, I was blown away by the practical nature of the session - perfect for salespeople with little tolerance for too much theory. Thanks for making this a productive and meaningful day for my sales team that I know will drive significant behavior change. I would be glad to be a reference for any future prospective clients.”

"Let me say I have no hesitation in recommending John Boyens for a speaker at your organization's function. I feel confident he would be an asset to your conference."

"Here are several comments made by our attendees taken from our evaluation forms:"

"Best Speaker of the year!" "Very informative" and "This is the best Sales/Selling Session I've seen at NAED in the last five years!"

"We have engaged John on eight TWCS (sales rep training), two Practical Application Labs (utilizing live case studies), two Management Training programs and lastly one Keynote speaking engagement. ... I would like to say that John is an excellent instructor, he controls the environment, reads the crowd well, gets to know the individuals, and ultimately learns your business. I have found that he listens to his sponsor's needs and practices what he preaches."

“Our managers left your ‘Managing for Results’ workshop brimming with confidence and I have noticed an immediate difference in their actions, behavior and more importantly in the productivity of their staff!”

“On behalf of the Board of Directors of the National Private Truck Council I would like to thank you for your participation in the educational sessions during the 2006 Nashville Conference. Your knowledge, advice and expertise were well received, such that everyone returned home better informed and equipped to face the ongoing challenges of the transportation industry.”

“Throughout my 25 year career in sales and sales management, I have been exposed to at least a dozen professional sales programs. While each of them taught me some techniques that helped me achieve higher levels of success, none of them compares to the unique philosophy, methods and toolset included in your ‘Techniques of World Class Sellers’ program. Recently we used several of your tools (Pulse Study©, VALU Builder© and the Stand FIRM© Action Plan) to secure a three-year, $1.8M contract with a very large prospect!"

“I wanted to send you a brief note to thank you for the ‘Productive Selling Zone’ session you facilitated in Hoopis University. Your thorough research of our sales culture and process enabled you to design a customized program that specifically addressed the needs of our financial representatives. In addition, the passion you brought to the session made for a very dynamic, interactive experience.”

“The Boyens Group worked collaboratively with us to create a program tailored to our organization. As a result, we have been able to change our management culture by establishing a common framework to increase management effectiveness of personnel.”

“I found the training you delivered to be of great value to us. It allowed us to reinforce our sales and sales management methodology with the skills and tools that you developed. As a result we now have a common language and selling philosophy which has lead us to establish a successful, coordinated selling effort.”

"I wanted to share with you the effect your sales productivity training has had on Fleet One, LLC. Not only has your training had an impressive effect on total sales and large fleets sold, but February 2005 and January 2005, rank 1, 2 as the largest sales months in Fleet One, LLC history.

Thank you for sharing your expertise and know that the continued success of Fleet One, LLC is associated with your efforts."

"In 2004 we implemented BIO for productive exchanges with our prospects and ultimately -- yes, turned down business opportunities because we could. By the end of 2004 we had established 19 new client relationships, and we're not even through Q1 of 2005 and we've added five more.

Of course the New Business Team is delighted. The agency morale is hightened, and we are positioned for significant growth this year and onward. Thank you for getting us on the right path."

“Having taken other sales training courses before, I didn’t know where the best value would lie. I can honestly say Productive Selling was the most valuable. Why? The comprehensive approach to leveraging our efforts throughout the selling process streamlines and makes more efficient the business of selling.”

“Your material and topics were easy to grasp and packed with useful daily applications. I know that we will see great results from the people that attended the recent two-day, Techniques of World Class Sellers workshop and look forward to attending more programs in the future!”

"I came to you with a challenge--will you benchmark our 3-person (including me!) sales organization, define the rules of success, and set the stage for growth?

I am pleased to report that our year-over-year performance has improved by almost 80% due in no small part to your coaching, sales tools, and sales management systems. Your direction has allowed us to take full advantage of a rapidly improving market place."

"You have been providing Dendrite with sales and leadership training for the past three years and during that time I have seen a direct correlation to the improvemnt in our sales results, processes and leadership maturity. I believe the two leadership sessions you facilitated in 2003 provided a framework for how we have redirected the business to a more externally focused organization."

"In 2004, we are seeing dramatic improvement in the skill development of our management team as a result of the curriculum you designed, for the workshops that you facilitated and for the management systems that you created on our behalf. Additionally, the sustainability of these skills is proof this is not just "flavor of the month" and well worth our investment."

"During the recent east coast and west coast Practical Application Labs (PAL’s) you helped us uncover over $1.2M in incremental annualized revenue from prospects that had “stalled” in our pipeline. I’m happy to report that we have closed over $415,000 of that $1.2M (35%) within the past 90 days utilizing the sales process and selling tools (i.e., Pulse Study, VALU Builder, Weaving the Web, Negotiating Stand Plan, etc.) you shared with us during the PAL’s!"

“Our sales productivity has improved as a result of the increased effectiveness of each salesperson. The Productive Selling Zone has become a vital part of our culture and a key to meeting our aggressive revenue goals moving forward. As results keep improving, I will keep you informed of the progress.”

“I want to personally thank you for the outstanding job you did for StorageTek designing and facilitating our sales productivity/management effectiveness initiative over the past four months! The results speak for themselves. We went from an unqualified pipeline of $40M to a qualified pipeline of over $120M due in large part to the coaching and guidance you provided through our new Sales Management Process.”

“I have utilized your concepts from the Productive Selling Zone and in the last 30 days have been able to move my three largest sales opportunities closer to a successful close while closing a sale that had been dragging on for months!”

“I wanted to let you know that the sales productivity workshop you facilitated last month has already produced a positive ROI. Within 30 days we have closed nearly 25% of the 90-day new business pipeline, made progress on every initiative, and identified several other major opportunities for Quaero!”

“The difference between what Boyens Group delivers to TMI compared to other companies we have used for training and development is threefold; 1) Boyens Group takes the time to understand our mission critical areas and tailors its deliverables to address them, 2) Boyens Group delivers a road map to success with a tangible plan that can be reviewed as often as needed and 3) Boyens Group is as interested in the success of our people as we are and they constantly seek feedback to help reinforce their programs.”

“John’s approach was characterized by professionalism, punctuality, thoroughness and detailed follow-up and follow through. He demonstrated a rapid comprehension of the business issues that bought him instant credibility with our senior sales management personnel. I can highly recommend John and Boyens Group to any organization desiring to improve the skill level and results of their executive team.”

“Now that our Branch Managers have had a few months to apply the skills and knowledge that they acquired in your Branch Manager Professional Development workshop, I thought that you would enjoy some feedback. The processes you taught have increased the managers’ focus on sales, improved accountability and enhanced the competencies of their sales personnel. This has translated into improved results (10 to 25%) by over half of the attendees in less than 90-days!”

“Your program, Techniques of World Class Managers, was one of the highest rated workshops for the entire event. What I liked best was that the material you presented included specific management and leadership techniques that will help everyone (both dealers and Bridgestone/Firestone employees alike) positively impact their business the very next day!”

“In reviewing the feedback forms, your recent Techniques of World Class Managers workshop scored a 4.94 (on a 5-point scale) which is the highest rating I can remember anyone receiving in my 20 plus years with CDS. Our managers and leadership team absolutely loved it!”

“Your workshops are action packed, efficient and appropriately paced. They provide each participant with significant real world takeaways and tools that can be used the very next day. The tools that you introduced have helped our Branch Managers improve as sales managers and helped our Branch Account Managers deliver sales results in a more consistent fashion.”

“I just wanted to let you know that your Techniques of World Class Sellers program helped me close the biggest deal of my career…a multi-year, multi-million dollar contract with one of the hottest retailers of wireless products in the US. It was a classic case of following the principles that you taught us during sales training.”

“Boyens Group’s performance was extraordinary. After three days of intense training my sales reps hit the streets with a vigor and sense of confidence that they had never demonstrated before. The results speak for themselves. After the February workshop my sales team sold enough in the month of March to wipe out the sub-performance in January and February to end the quarter at 126% of plan. They sustained their performance for the rest of the year and I am proud to report that after 17 years of failing to achieve sales plan, we finished the year at 106% of plan with NO new products! That’s a 125% year over year improvement!"

"Your workshops provide each participant with significant real world take aways and tools that can be used the very next day. We are already in hot pursuit of the $62.8 million dollars in incremental annualized revenue you helped us identify during the Practical Application Lab you facilitated in May.”